DIY Label Design Tips for Handmade Products (That Actually Sell)
Beautiful, well-designed labels don’t just make your handmade products look professional—they also help build trust, communicate value, and stand out on shelves or Instagram feeds. Whether you sell wax melts, skincare, candles, or soap, a strong label is often the first impression your customer gets.
At Sticky Print, we work with hundreds of small makers to create labels that reflect their brand identity and meet compliance standards. Here are our top DIY label design tips for makers who want to level up without hiring a graphic designer.
1. Keep It Clear and Readable
Your label should be easy to read at a glance. Choose legible fonts and make sure there’s good contrast between your text and background. Avoid overcrowding—white space is your friend.
Tip: Use no more than 2–3 fonts total: one for headings, one for body, and maybe an accent style.
2. Highlight the Essentials
Include key details up front:
- Product name
- Scent or variant
- Size/weight
- Logo or brand name
If space allows, add usage instructions, ingredients, or safety info on a secondary label or back sticker.
Need cosmetic compliance? Our label designs align with UK regulations—just ask!
3. Make It Brand Consistent
Your label should match the tone of your brand. Is it luxury? Rustic? Playful? Use consistent fonts, colors, and iconography across all your labels and packaging for a professional feel.
Bonus: Use your brand color palette on both labels and marketing materials for seamless visual identity.
4. Choose the Right Label Material
Materials affect the feel and functionality:
- Glossy: Clean, vibrant, and water-resistant
- Matte: Soft, elegant, modern finish
- Kraft: Natural, handmade, eco-friendly vibe
- Clear: Sleek, minimal look
At Sticky Print, we offer all of these finishes—perfect for soaps, jars, pots, or clamshells.
5. Measure Twice, Print Once
Always measure your containers before designing! Use a ruler or flexible tape to check the width and height of flat or curved surfaces.
Pro Tip: Download our free label sizing guide or request a sample from Sticky Print before ordering large batches.
6. Use a Template or Canva
You don’t need expensive software to design stunning labels. Free tools like Canva offer pre-made templates and drag-and-drop ease. We can even print labels designed in Canva if you send us the file.
7. Test & Tweak
Print your label on paper first and stick it to your product. Check spacing, readability, and fit. Make sure text isn’t cut off or distorted when applied.
Final Thoughts
A good label isn’t just pretty—it’s persuasive. It tells your story, builds trust, and sets you apart in a growing handmade market.
If you’re ready to upgrade your labels, we’re here to help! Browse our custom label options or get in touch for a design consultation.